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ServicesAboutPricingFAQContactFree Proposal

Lead Generation PPC That Fills Your Pipeline Predictably

We build multi-platform paid advertising funnels that generate a consistent flow of qualified leads for your business — from first click to CRM entry. No vanity metrics, just real prospects ready to talk.

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15M+
Leads Generated Since 2012
-41%
Avg. Cost Per Lead Reduction
500+
Lead Gen Campaigns Managed
13+ Yrs
Lead Gen Expertise
// the problem we solve

Your sales team needs leads. Not traffic. Not impressions. Leads.

Most businesses don't have a traffic problem — they have a conversion problem. They're spending on ads but not generating enough qualified inquiries to keep their sales team busy. The gap usually comes down to three things: wrong platform strategy, weak funnel design, or poor optimization.

We close that gap. Since 2012, we've managed over ₹500Cr in ad spend across Google, Meta, LinkedIn, and more — with a singular obsession: generating leads that your sales team can actually close. We optimize for lead quality and cost per qualified lead, not just form submissions.

// platforms we use for lead gen

Multi-platform lead generation, unified by one strategy.

🔍

Google Search Lead Gen

Capture high-intent searchers via Google Search campaigns at the moment they're looking for your services. We build keyword strategies around your sales funnel, write conversion-focused ad copy, and optimize landing pages to maximize form submissions and phone calls.

📘

Facebook & Instagram Lead Ads

In-app lead forms via Facebook & Instagram that pre-fill user data for frictionless capture, combined with landing page campaigns for higher-quality leads. We build full-funnel sequences from cold audience awareness to warm lead conversion.

💼

LinkedIn Lead Gen Forms

Native LinkedIn lead forms with pre-filled professional data — job title, company, email — for B2B lead generation. We combine these with Sponsored Content and InMail campaigns to reach decision-makers at target accounts.

📺

YouTube Video Lead Gen

YouTube Video Action Campaigns with lead forms and CTAs built directly into the ad unit. We use YouTube to educate prospects and capture leads from viewers who engage with your video content.

🔄

Retargeting for Lead Capture

Multi-platform retargeting funnels that re-engage website visitors, video viewers, and partial form fills. We build sequenced ad journeys that nurture prospects from awareness to lead submission over multiple touchpoints.

📱

Call-Only & Click-to-Call Campaigns

For businesses that convert best over the phone, we build call-focused campaigns with call extensions, call-only ads, and call tracking — measuring cost per call and call quality, not just clicks.

We optimize for revenue, not just lead volume.

Anyone can generate cheap leads. The question is: do they convert into customers? We take a revenue-focused approach to lead generation — tracking leads from ad click through CRM to closed deal. This closed-loop data lets us optimize campaigns for lead quality, not just lead quantity.

Our process starts with understanding your ideal customer, your sales process, and your deal economics. We then build a multi-platform campaign architecture that reaches prospects at different stages of their buying journey — from problem-aware to solution-ready — and delivers them to your sales team as qualified opportunities.

We integrate with your CRM (HubSpot, Salesforce, Zoho, etc.) to track which campaigns, keywords, and audiences produce leads that actually close. Over time, this data lets us shift budget toward the highest-value lead sources and continuously reduce your cost per acquisition.

  • Multi-platform lead gen strategy (Google, Meta, LinkedIn, YouTube)
  • CRM integration for closed-loop lead tracking
  • Landing page design and conversion optimization
  • Lead scoring and quality filtering
  • Full-funnel retargeting sequences
  • Call tracking and call quality analysis
  • A/B testing across audiences, creative, and offers
  • Weekly reporting on CPL, lead quality, and pipeline value
// industries we generate leads for

Lead generation expertise across high-value industries.

🏥

Healthcare & Medical

Patient acquisition for hospitals, clinics, dental practices, and healthcare providers. We generate appointment bookings and consultation requests while maintaining compliance with healthcare advertising regulations.

🏠

Real Estate

Buyer and investor lead generation for residential and commercial real estate projects. We build project-specific campaigns with virtual tour integrations, site visit booking funnels, and geo-targeted audience strategies.

🎓

Education & EdTech

Student enrollment leads for universities, coaching institutes, online courses, and EdTech platforms. We optimize for enrolled students — not just inquiry forms — tracking the full admissions funnel.

💰

Financial Services

Lead generation for insurance, loans, mutual funds, and fintech products. We build compliant campaigns with precise targeting and qualification steps to deliver leads that meet your underwriting criteria.

🏢

B2B / SaaS

Demo requests, free trial signups, and consultation bookings for software and professional services companies. We combine Google Search with LinkedIn and retargeting to reach and convert B2B decision-makers.

⚖️

Legal Services

Client acquisition for law firms and legal service providers. We build campaigns around high-intent legal searches, manage competitive bidding, and track leads through to retained client status.

// faq

Lead generation PPC questions, answered.

What cost per lead should I expect? +

CPL varies dramatically by industry, platform, and lead quality requirements. B2C leads might cost ₹50–₹300, while B2B leads from LinkedIn can range from ₹500–₹3,000+. During our audit, we'll benchmark your industry and provide realistic CPL targets based on your specific goals.

How do you ensure lead quality? +

We implement multiple quality layers: precise audience targeting, qualifying questions in lead forms, CRM integration for downstream tracking, and continuous optimization based on which leads actually convert to customers. We'd rather send you 50 qualified leads than 500 junk submissions.

Which platform is best for lead generation? +

It depends on your audience and industry. Google Search is best for high-intent leads (people actively searching for your service). Facebook/Instagram excels at scale and cost efficiency. LinkedIn is unmatched for B2B targeting. We typically recommend a multi-platform approach and allocate budget based on performance data.

Do you build landing pages too? +

Yes. We design and build high-converting landing pages as part of our lead generation service. A great ad campaign driving traffic to a poor landing page wastes money — so we treat landing page optimization as inseparable from campaign management.

Can you integrate with our CRM? +

Absolutely. We integrate with HubSpot, Salesforce, Zoho, Freshsales, LeadSquared, and most major CRMs. This integration lets us track leads from ad click to closed deal, enabling true ROI measurement and optimization for revenue — not just form fills.

// client results

What our clients say.

★★★★★

They cut our cost per lead by 43% in just two months while doubling our volume. Hands down the best PPC team we've worked with.

Marketing Director
D2C Brand, Delhi
★★★★★

Their LinkedIn campaigns generated 340+ qualified B2B leads in our first quarter. Pipeline value exceeded ₹4.5 Crore.

Head of Growth
IT Services, Noida
★★★★★

We scaled from ₹2 Lakh/month to ₹15 Lakh/month in ad spend without sacrificing efficiency. CPA stayed flat while leads 6x'd.

Growth Lead
EdTech, Bangalore

Ready to fill your pipeline with qualified leads?

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